Harvest Splendor®

good for your customers
healthy for your business
Sweet potato fry menu mentions have grown 62% across all types of operations in just two years1

Sweet potatoes attract affluent customers
• 72% of consumers ordering sweet potatoes have incomes above $45,0002
• 41% make $75,000 or more3
healthy halo
3 out of 4 consumers think it is important to have healthy choices on restaurant menus4

Sweet potatoes are rated the #1 most nutritious vegetable5
  • 0g trans fat*
  • Low in saturated fat*
  • Excellent source of vitamin A
  • Good source of vitamin C
  • Cholesterol free
spectacular second fry
97% of operators serving sweet potatoes feature them as a second fry6

Sweet potato fries command higher menu prices in all types of restaurants and all menu applications7 – which adds big-time profits to your bottom line




Let us show you how to MAXIMIZE
your Sweet Potato profit potential!

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1, 6, 7 MenuTrends, 2007     2, 3 NPD Crest, 2008    4, 5 Center for Science in the Public Interest, 2007
*Per serving of McCain® Sweet Potato Fries ** Prices based on a 6 oz. side serving *** Two fry menu servings based on 3 to 1 serving assumption