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Say hello to more orders.
Talking. Texting. Playing. Posing. To your customers, mobile phone equals fun. Our two new mobile promotions help you sell more fries and appetizers by making them more fun to order—just text or scan for special offers on BREW CITY favorites!
"True Brew Fan" Texting Promotion.
What you get:
  • 100 Mobile Marketing Coasters with text promotion
  • 15 True Brew Fan Server Buttons
  • Plus, select from our preexisting support bundles or create your own package with up to $100 in free merchandising.
How it works:
  1. Waitstaff wears their promotion buttons and sets coasters on the table to engage customers and create interest in ordering appetizers.
  2. Customer texts BREWFAN to the specified number and enters the name of your operation to receive a special offer* on their appetizer order.
  3. To redeem the offer, the customer shows their phone screen to the server with one hand, simultaneously high-fiving the rest of the table with the other.

Offers change depending on when you run the promotion:

  • July – December 2011: $1 off any BREW CITY appetizer
  • January – June 2012: Buy one BREW CITY appetizer get a second appetizer to share with your friends free

BONUS: Promotion coasters were designed to generate fun at the table by giving customers a chance to snap pictures of their friends’ faces on True Brew Fan bodies. Consider offering an additional deal to customers who share their pictures on social media sites and mention your operation in the caption.

*Fulfillment of the coupon offer is the responsibility of the participating establishment. Product rebates are available to qualifying operators through McCain Insiders Club. Learn more

"Please Eat Responsibly" QR Promotion
What you get:
  • 100 Mobile Marketing Coasters with QR code
  • 15 Please Eat Responsibly Server Buttons
  • Plus, select from our preexisting support bundles or create your own package with up to $100 in free merchandising.
How it works:
  1. Waitstaff wears their promotion buttons and sets coasters on the table to engage customers and create interest in ordering appetizers.
  2. Customer scans the QR code to connect to the promotion mobile site. There, they type in the name of your restaurant to view the special offer.*
  3. Customer shows their phone screen to the server who immediately congratulations them on their crazy-good scanning skills.

Offers change depending on when you run the promotion:

  • July – December 2011: Get any BREW CITY appetizer for half price
  • January – June 2012: Receive $1 off select beverages with the purchase of a BREW CITY Appetizer

*Fulfillment of the coupon offer is the responsibility of the participating establishment. Product rebates are available to qualifying operators through McCain Insiders Club. Learn more


Download Mobile Media Promotion Details.
Planning Your Promotion:
  1. Order your promotion materials here.
  2. Determine the details of your promotion. Which BREW CITY products will you feature? What is the offer? What is the timeframe? We recommend 4-6 weeks.
  3. Educate your waitstaff about the promotion. If you are using the texting or QR code promotion, show them how the offer is received and how to honor the offer.
  4. Choose the right time to place all the support materials around your operation. Using the promotion during slow times can boost check averages by selling more appetizers and the beverages that go with them!
Enhancing Your Promotion:
Use your POS system and server feedback to track sales and identify opportunities for improvement in server engagement and customer loyalty.
  • Server engagement: Sponsor a server contest to see who captures the most offers. Did you know that as a McCain Insiders Club member you have access to free server tracking posters? Learn more
  • Customer loyalty: Contact customers who participated using the list of contact information provided. A list of cell phone numbers will be sent semiannually at the end of each sign-up period along with details on how to start your mobile marketing campaign.

Sign-up now to start selling more appetizers!

GREAT FOOD
Made with real beer in the batter for fuller flavor, BREW CITY fries and appetizers are preferred by customers. For example, our Maxi Fries® rated higher than competitors for overall liking, texture, appearance, aroma and potato flavor*. And they're just one of the great products in the BREW CITY line-up.
GREAT FUN
The fun of our new mobile promotions combined with the real-beer goodness of BREW CITY fries and appetizers will keep orders pouring in all year long. Use our creative menu ideas to keep your customers talking, texting, and sharing their favorite foods with friends!
GREAT FANS
"Real beer batter" makes your menu more distinctive. Promote it to all your guests with our BREW CITY merchandise—pint glasses, coupon books, condiment caddies, coasters and more. Sign up for our new mobile promotions to make ordering real-beer fries and appetizers really, really easy for your customers.
GREAT FRIENDS
When your customers get deals on BREW CITY fries and appetizers right from their phone, you know they’re going to tell their friends. Bring more customers (and their buddies) through your doors by signing up now and using some of our proven Promotion Ideas.